About
Emma Sittenauer is an Assistant Professor in the Department of Marketing and Business Law at the University of Kansas. Her research and teaching focus on digital marketing, consumer behavior, and communication norms within digital contexts.
Education:
- Ph.D. in Business Administration (Marketing), University of Cincinnati
- B.S. in Marketing, University of Kansas
Research Interests:
Emma's research explores consumer perceptions of self and others in digital environments, emphasizing personal identity, impression formation, communication norms, and sustainability. Her work has been published in the Journal of Retailing and Consumer Services and a special issue on Consumer Psychology in Sustainability.
Teaching Interests:
Digital Marketing, Consumer Behavior, Professional Selling, and Introduction to Marketing.
Contact:
Email: esittenauer@ku.edu
Office: Capitol Federal Hall, Room 2172, Lawrence, KS
