Edyta Pieniacka

Edyta Pieniacka serves as an Assistant Professor in the Department of Organization and Management at Wrocław University of Physical Education, where she also led the University Promotion Office from October 2019 to October 2024. Her academic foundation stems from a doctoral degree in strategic management earned at Wrocław University of Economics in 2015.

Her educational background includes:

• Doctoral degree (2015) from Wrocław University of Economics with dissertation 'Diversification Strategies in a Resource-Based Approach'

Dr. Pieniacka's research integrates Strategic Management and Organizational Development with practical business applications, emphasizing Leadership dynamics in corporate environments. She specializes in the convergence of sports and business through Sports Management, exploring innovations in marketing, personal branding, and team development within athletic associations. Her work frequently addresses digital transformation via social media strategies and event management.

Her scientific recognition includes:

• Rafał Krupski Award for doctoral research from the Polish Academy of Sciences

As an educator, she mentors students on strategic management frameworks and human resource optimization, drawing from extensive industry experience. Her teaching philosophy bridges theoretical models with real-world business challenges, particularly in sports organizations. While specific grant details aren't documented, her dual role in university promotion and academic leadership demonstrates institutional engagement in advancing physical education's business dimensions.