
About
Deborah Heisley serves as Professor and Department Chair in the Marketing Department at California State University, North Ridge. She brings exceptional expertise in marketing management, client-based projects, and higher education administration with demonstrated leadership in academic settings.
Her academic credentials include:
- Ph.D., Kellogg School of Management, Northwestern University (1990)
- B.S.B.A. in Marketing, University of Arizona (1982)
Professor Heisley's research centers on Consumer Behavior through the lens of Consumer Culture Theory, emphasizing sociological and anthropological perspectives on consumption practices. She maintains specialized expertise in qualitative data analysis methodologies, bridging theoretical frameworks with practical marketing applications in community and educational contexts.
Scientific Awards:
- No scientific awards listed in source material
Her teaching portfolio includes MKT 498B (Field Assignments and Reports-Marketing), reflecting her commitment to applied learning. Professional strengths encompass analytical rigor, research design, public speaking, and community engagement initiatives beyond campus boundaries.
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