David Collins

Professor David Collins is Visiting Professor in Management at the University of Suffolk's Suffolk Business School and founder of Gain Insight Ltd, a consultancy specializing in organizational change.

His research examines managerial work limitations, organizational storytelling, and management consultancy practices. He investigates how narrative techniques transform organizational cultures and management practices.

Collins' recent books provide practical frameworks for leveraging storytelling in management contexts and critically analyze management guru phenomena, reflecting his expertise in transforming managerial practices through narrative approaches.