
About
Christopher Collette is a Visiting Assistant Professor at the School of Information, Pratt Institute, where he teaches content strategy and related disciplines. He also has prior teaching experience at Columbia University and the School of Visual Arts, contributing to programs in strategic communications and interaction design.
His educational background includes a BA from Denison University, an MA from the University of Cincinnati, and an MS in Library and Information Science from Pratt Institute.
Christopher's research and professional interests center on content strategy, digital media, and user-centered design. He emphasizes the integration of content with business strategy, technology, and brand, advocating for sustainable and scalable digital content platforms across digital, social, and traditional media channels.
His career spans over 30 years, during which he has led digital marketing and content strategy initiatives in the B2B, financial services, technology, and nonprofit sectors. He is the founder and principal of Collettico, a consultancy that supports organizations in aligning content strategy with operational goals.
Christopher is a sought-after speaker, delivering lectures and workshops at industry events and academic institutions on topics such as digital leadership and content innovation.
He has advised and taught in multiple graduate programs, including Design Management and Arts and Cultural Management at Pratt, and continues to influence the next generation of communication and information professionals.
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