
About
Christoph Röcklinsberg is an Associate Professor in Technical German at Linköping University, affiliated with the Department of Management and Engineering (IEI) under the Faculty of Science and Engineering. He holds a Magister Artium (MA) in German Philology from the University of Freiburg (1993) and a PhD in Philosophy from LiU (2009). His research focuses on intercultural communication dynamics, particularly how cultural contexts shape professional interactions and advertising narratives. Röcklinsberg investigates communication practices in multinational settings, emphasizing the role of cultural embedding in scenarios like engineering collaborations and corporate marketing.
His interdisciplinary approach combines sociocultural theory with conversation analysis, as demonstrated in his PhD study analyzing Swedish-German tech professionals' lunchtime interactions. He actively contributes to the Language and Culture research environment at LiU and teaches intercultural business communication across faculties. Recent publications explore comparative university value statements, professional terminology frameworks, and national stereotypes in advertising.
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