
About
Chris Huseman is a Professor of Business at the School of Business, Liberty University. He holds a Ph.D. in Organization and Management from Capella University, an M.S. in Marketing/Digital Marketing from Southern New Hampshire University (SNHU), and both an MBA and B.S. from Fontbonne College.
Research interests include digital marketing education, business analytics, branding, strategic planning, and ethical considerations in marketing pedagogy. His work explores technology integration in marketing classrooms and alternative assessment methods.
Projects feature the digital marketing initiative The Race to Learn funded by the Illuminate Grant at Liberty University. His recent research outputs (2021-2022) focus on enhancing student skills through certifications, mindfulness in analytics education, and the impact of grace versus grades on future business leaders.
Professional experience spans 20+ years, including roles with the St. Louis Blues Hockey Team, Winchester Ammunition/Olin Corporation, Gardner Denver, Inc., True Value Hardware, and Archer Daniels Midland. He specializes in product development, event marketing, and branding.
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