Carter

Dr. Carter is a Professor in the Department of Psychology, Neuroscience, and Human Development at Roanoke College. His research focuses on understanding biases in human judgment and decision-making, exploring how internal and external forces influence social cognition, and examining the psychological mechanisms behind consumer behavior and happiness.

• Primary research areas: Judgment and Decision-Making, Social Cognition, Consumer Behavior
• Current projects: Political attitudes, bias-detection in decision-making, happiness maximization through experiences vs. possessions
• Contact: tjcarter@roanoke.edu