Bright Frimpong

Bright Frimpong is an Assistant Professor of Business Administration at Washington and Lee University’s The Williams School. His research focuses on decolonial approaches to digital fundraising, particularly in Indigenous and marginalized communities. He holds degrees from the University of Cape Coast (B.A. Management Studies), University of Tampa (M.S. Marketing), Georgia Southern University (MBA Information Systems), and University of Texas Rio Grande Valley (Ph.D. Information Systems).

His work examines tensions between Western digital platforms and Indigenous fundraising traditions like Kenya’s Harambee. He advocates for technology adoption that respects precolonial norms to avoid digital colonialism. Recent collaborations with global scholars address crowdfunding dynamics in developing regions, emphasizing trust-building through collaborative fundraising strategies.

Publications include contributions to the Information Systems Journal and International Journal of Electronic Commerce, focusing on ethical technology integration and campaign bundling effects. His interdisciplinary research bridges information systems, business ethics, and cultural preservation.