About
Bobby D. Steele Jr. is an Instructional Associate Professor of Branding and Promotion at the University of Mississippi's School of Journalism and New Media. He holds a Master of Arts in Journalism (2014) and a Bachelor of Arts in Health Services Administration. Previously, he served as an adjunct professor in Integrated Marketing Communications (IMC) and worked in creative content, photography, and social media marketing for the Division of Outreach and Continuing Education. In 2018, he was promoted to Branding and Promotions Manager for the School of Journalism and New Media. Outside academia, he serves as Marketing Director for Cherry Blossom Way Farms in Columbus, Ohio.
Before his academic career, Steele served seven years in the U.S. Navy during Operations Desert Storm, Desert Shield, and the Kuwait Liberation campaign, earning a decorated military record. His research and professional interests focus on modern marketing strategies, digital media innovation, and the intersection of creative content with organizational branding.
No scientific awards or grants are explicitly mentioned. His teaching and administrative roles emphasize applied marketing practices and educational outreach. He currently holds no listed advising or lab affiliations.
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