
About
Bertha Jimenez is an Industry Assistant Professor at the Tandon School of Engineering, New York University, specializing in Technology Management and Innovation. She is also the Co-founder and CEO of Rise Products, a food-tech startup converting organic by-products into food-grade ingredients. Her research focuses on entrepreneurship education, sustainable technology, and innovation ecosystems.
Education: Ph.D. in Technology Management and Innovation from NYU Tandon (2016). Her doctoral work explored the role of higher education in fostering entrepreneurship, leading to improved co-curricular programs at the university. She taught an Innovation Management course, blending research and startup experience.
Research Interests: Bertha's work bridges academia and industry, emphasizing upcycled ingredients, sustainable product development, and entrepreneurship's societal impact. She consults food brands on sustainable practices and collaborates with NYC's craft beer network to reduce food waste. Her findings have been published in top journals and presented globally.
Community Engagement: She actively supports minority and women entrepreneurs through alumni associations, mentoring, and advocacy. Her startup, Rise Products, exemplifies her commitment to environmental and social impact through innovation.
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