Benoît Verdier
Associate Professor · Information and Communication Sciences
University of Reims Champagne-ArdenneAbout
Benoît Verdier serves as an Associate Professor at the University of Reims Champagne-Ardenne, affiliated with the Studies and Research Laboratory on jobs and professionalization (CEREP EA 46 92). His expertise centers on applying Information and Communication Sciences to viticulture, specifically examining wine growing producers within the Champagne region's sociocultural context.
His research investigates professional identity formation among wine growers, mediatization of working collectives, and discourse analysis of press materials and speeches. Key interests include ethnography of wine growers corporations, collective action dynamics, and how media representations shape occupational identities in agricultural communities. This work intersects sociology, media studies, and viticultural heritage preservation.
Verdier contributes to the university's "Shared heritage and society" initiative, exploring Champagne's winemaking history from antiquity through medieval periods to contemporary cultural representations. His affiliation with CEREP laboratory underscores a focus on professionalization processes within evolving agricultural sectors, though specific advising roles, grants, or awards remain undocumented in available sources.
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