Anne Mette Hartelius

Anne Mette Hartelius is an experienced Associate Professor at the Danish School of Media and Journalism (DMJX) specializing in Graphic Design. With a strong background spanning both academia and industry, she brings practical expertise to her teaching and research in visual communication and brand identity.

Her educational background includes a BA in Graphic Design from the Danish School of Media and Journalism (2008) and a Cand. Polyt. in Visual Communication from the Technical University of Denmark (1992), complemented by Scrum Master Certification (2020).

Hartelius's research focuses on the intersection of graphic design, emotional communication, and creative processes. Her work explores how visual elements convey meaning and emotion, with particular attention to brand identity development and the practical methodologies designers use to translate concepts into visual form. She has developed innovative approaches like the 'Fra Ord til Form-metoden' (From Words to Form method) for systematic logo development.

Her publication record shows consistent output from 2014 through 2025, with increasing focus on book-length contributions in recent years. Her work spans journal articles, books, teaching materials, and conference presentations, demonstrating her commitment to both academic scholarship and practical design education.

• Nominering til prisen for 'Årets bedste bog 2022' (2023)
• Multiple media features including 'DMJX-lektor har skabt et missing link mellem ord og billeder' (2023)

Hartelius maintains active connections between academia and industry through her guest teaching at the University of Copenhagen and participation in design conferences. Her professional experience as Art Director at Danish Bank Group and various publishing houses informs her practical approach to design education, emphasizing real-world applications of design principles and methodologies.