Anna Granstedt

Anna Granstedt is a University Teacher at Åbo Akademi University's School of Business and Economics. Her research examines ethical dimensions of marketing practices, with a focus on social media marketing, normative ethics, and value communication in digital contexts.

Her recent work analyzes the historical development and future trajectories of social media marketing ethics, exploring tensions between business objectives and ethical consumer engagement. Granstedt received the Best Paper Award in 2022 for her contributions to marketing ethics research.