Aneta Podkalicka

Aneta Podkalicka is a Senior Lecturer in Communications and Media Studies at the School of Media, Film and Journalism (MFJ), Monash University, Melbourne. She is actively engaged in research, teaching, and supervision, with a strong focus on media's role in social innovation, environmental sustainability, and everyday life. Her work bridges academic research with real-world applications across non-profit, government, and commercial sectors.

Her research interests include:

• Media and everyday life
• Environmental communication
• Media for social innovation
• Digital and automated technologies and work futures
• Thrift, secondhand, and circular economies
• Media analytics and research training

Aneta’s recent publications reflect a consistent trajectory in examining how media shapes sustainable practices, digital economies, and social inclusion. Her work spans cultural studies, sociology of consumption, and media policy, often employing qualitative and interdisciplinary methods. She has contributed to journals such as International Journal of Cultural Studies, Media International Australia, and Convergence, as well as book publications with Intellect and Palgrave.

She is currently a Chief Investigator on the international project 'Workers in transition through automation, digitalisation and robotisation of work' (2020–2025), and previously led a project on virtual housing policy modeling. She has served as guest editor for Media International Australia and Linkoping University Electronic Press, demonstrating her active role in academic publishing.

Aneta supervises postgraduate students in media, communication, sociology of consumption, and design. She is part of the 'Media and Environment' research group at MFJ and contributes to advancing the UN Sustainable Development Goals, particularly those related to sustainable consumption and environmental sustainability.