Andreas Brandenberg
Lecturer · Data Analytics
University of Applied Sciences and Arts LucerneSwitzerland
About
Andreas Brandenberg is a Lecturer at the Lucerne School of Business, focusing on data-driven approaches to business challenges. His expertise spans applied data science, computational text analysis, and customer-centric business models.
Research areas include:
- Big data analytics in business contexts
- Customer relationship metrics and evaluation
- Societal impacts of data processing
- Data-driven product and service design
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