Andrea Mattingly

Andrea Mattingly is an Assistant Professor of Practice at Purdue University, leveraging over a decade of professional experience in higher education communications. Previously, she served as Director of Communication and Marketing for Purdue's Teaching and Learning division, where she led data-driven campaigns, cross-campus partnerships, and brand-building initiatives to advance institutional objectives.

Her research and teaching focus on:

• Integrating narrative-driven content with analytics to engage diverse audiences
• Preparing students for agile careers in advertising and public relations
• Strategic messaging frameworks within academic and professional settings