Andrea Bublitz

Dr. Andrea Bublitz is a Postdoctoral Researcher in Marketing at the University of Basel, Faculty of Economics. She is affiliated with the Marketing Research Group and conducts empirical research on consumer behavior in digital contexts.

Her research focuses on how social and psychological factors influence user behavior on social media, particularly regarding the perception, sharing, and evaluation of information. She employs experimental methods to understand misinformation dynamics and digital communication strategies.

Andrea collaborates with international researchers and industry partners to translate scientific insights into practical, evidence-based marketing solutions.

She has not published any listed articles or received publicized awards in the provided text. There is no mention of student advising or grant leadership.

She is actively contributing to academic research in marketing and behavioral science at the University of Basel.