Anatoli Colicev

Professor Anatoli Colicev holds a PhD in Decision Sciences and Statistics and currently serves as a Professor with academic affiliations at Bocconi University, University of Liverpool Management School (ULMS), and Nazarbayev University. He specializes in quantitative modeling with a focus on marketing, finance, and strategic management intersections. As a former PhD Program in Marketing curriculum coordinator at Bocconi (2020–2022), he demonstrates strong academic leadership. He is actively involved in editorial roles as Associate Editor of the International Journal of Research in Marketing (2022–present) and serves on editorial review boards for high-impact journals like Journal of Marketing and Journal of Marketing Research.

His research spans Marketing-Finance Interface, Social Media Marketing, blockchain technology applications in brands, ESG rating impacts, and strategic multi-project work dynamics. He has published in top-tier journals including Journal of Marketing Research, Strategic Management Journal, and International Economic Review. Teaching experience includes courses at executive, MBA, Master's, and undergraduate levels, with notable achievements like the Bocconi Excellence in Advanced Teaching 2019 award and student wins in the Henkel Innovation Challenge 2019.

Professional service includes roles in hiring committees (e.g., University of Liverpool Management School since 2022), academic senate membership, and thesis supervision across institutions (32 theses total). His work integrates empirical data from companies like Metro AG and YouGov Group, employing advanced methods such as time-series econometrics and multilevel modeling.