Amanda Evert

Amanda Evert serves as Professor and Everett Dobson Endowed Chair of Marketing in the Business & Computer Science department at Southwestern Oklahoma State University's Everett Dobson School of Business and Technology, holding this position since 2015.

Her academic credentials include:

• Post-Doctoral, AACSB-endorsement in Marketing and Management, University of Florida (2016)
• Ph.D., Oklahoma State University (2011)
• M.S., Oklahoma State University (2005)
• B.S., Oklahoma State University (2003)

Dr. Evert's research concentrates on ethical frameworks in business practices, with core investigations into personal branding methodologies, strategic promotional systems, and management optimization. Her work bridges theoretical marketing principles with practical ethical considerations, particularly examining how branding strategies influence consumer trust and organizational integrity in digital environments.

She maintains active professional engagement through roles including Administrative Issues Journal Editor-at-Large, Higher Learning Commission Peer Reviewer, and Dobson SBT Accreditation Council Strategic Team Leader, alongside memberships in the Association of Collegiate Marketing Educators and Southwest Academy of Management.