Ahmet Songur

Dr. Ahmet Songur is an Assistant Professor at the Faculty of Economics and Administrative Sciences of Suleyman Demirel University, specializing in Business Administration. With a career spanning over a decade, he teaches courses like Services Marketing, Brand Management, and Consumer Behavior.

• Education: PhD in Business Administration (2015), Master's (2009), and Bachelor's (2006) from Suleyman Demirel University.
• Research focuses on export marketing, customer engagement, gender representation in advertising, and resource-based competitive strategies.
• Published extensively in Turkish journals (TR DİZİN) and international books, with recent works addressing digital addiction, femvertising, and pandemic impacts on aviation.

His 2023–2024 publications examine brand value mediation, gender in advertisements, and export strategies. He has supervised PhD student Duygu Yaman and maintains an ORCID ID (0000-0002-9869-5394) for academic transparency.