
About
Adam Stivers is an Associate Professor of Finance at the University of Wisconsin-La Crosse (UWL). He currently serves as co-director of the Menard Family Initiative, which supports student research and entrepreneurship. His primary research interests include Investments, Asset Pricing, Behavioral Finance, Entrepreneurship, and Economic Institutions.
Education: He holds a PhD in Finance from McMaster University, and an MA and BS in Economics from West Virginia University. His teaching focuses on courses such as Investment Analysis and Portfolio Management (FIN 475), Advanced Financial Planning (FIN 407), and Principles of Investments (FIN 380).
Research Trends: Stivers’s work bridges theoretical finance with practical applications, emphasizing behavioral aspects of investment decisions, entrepreneurship drivers, and the role of economic freedom. Recent studies explore linguistic influences on entrepreneurship, gender dynamics in corporate leadership, and AI’s role in finance education. His publications span journals like Small Business Economics, Journal of Empirical Finance, and Review of Behavioral Finance.
Grants & Awards: He has secured funding through initiatives like the Trust Point Foundation and Menard Family Scholarship, supporting student-led research and market analysis projects. His collaborative work addresses real-world issues such as underinsurance behavior during pandemics and the impact of non-cognitive skills on investment participation.
Labs/Initiatives: Co-director of the Menard Family Initiative, which provides students with hands-on experience in managing investment funds and conducting economic research.
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